Layer 1

Company Overview


HQ:

Silicon Valley, CA, USA

Founded:

2002

Employees

~300

Revenue:

$30-$50M

Investment:

$70M

Known Regions:

US, APAC

Corporate Clients:

>5000, Fortune 500

Academic:

95/ Top 100 Business Schools


Solution Overview

Brief overview of the company and their offerings

We believe that your experience begins before you even download the app and even when you aren’t using it. Our job is to connect the different ways your users experience your brand through technology.


​Custom Mobile and Software Development

Build the application of your dreams! We build applications on different platforms. Your satisfaction is our number one priority!


​UI/UX Wireframing and Design

Our designers will turn your ideas into Functional, Intuitive, and User-friendly designs that are created using the newest technology available today!


​Dedicated Development Teams

We will assemble the best team for you in every step of your project! All the members of our workforce are equipped with all the necessary knowledge, tools, and practices to help you grow your company!




Approach to Market

Their key clients (link to evidence w/names, 200-enterprise customers including 80 of F100)


Questions to Ask

Highlight: areas of weakness, recent news

Example: Aren’t they more focused on pharma?

Competitor X is more focused on Enterprise Tech companies. Is their product designed with your use case in mind?

Example: How important is it for your information to be secure?

Competitor X has had 2 data breaches in the past year


Track Record

43% WIN/LOSS RATIO

Recent wins against them

Recent wins against them

  • Client name and which salesperson
  • Switch wins - client name, salesperson


Product Overview


Positioning

How they pitch themselves

(i.e. the most complete social software platform in the world)

What they’ll say about themselves when pitching

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When to Engage/ Not to Engage

Go
​Areas Where You Will Win

  • Example: Client has a regular history of buying SaaS products. They are quick movers so look to close as quickly as possible

No Go
​Areas Where You Will Lose

  • Example: Companies <200 will not be the right target, don’t engage
  • Example: Prospect has indicated their #1 concern is analytics. Avoid this, shift the conversation
  • Example: if client is looking for a solution that will automate their entire current workload, it’s likely a prospect to avoid


Pricing

Licensing

Basic

$72.00
20% Off
$57.60 / year
1
Users
  • 15 users
  • 12k resp
Recommended

Standard

$96.00
20% Off
$76.80 / year
1
Users
  • 35 users
  • 40k resp

Premium

$144.00
20% Off
$115.20 / year
1
Users
  • 75 users
  • 250k resp

Services

Yearly
$500.00
Yearly
$500.00
Description
Item
Quantity
Price

Service 1

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$500.00
$500.00 / year

Service 2

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$250.00
$250.00 / year
Total Recurring
$576.80 / year
Total Due Today$576.80