WELCOME TO THE S30 EXPERIENCE
HELLO FROM THE FAM
LED BY PURPOSE
In today’s transparent world, there’s no room for false promises.
The S30 experience is built to lead by purpose, which is why everything
we do stands by our mission and vision.
S30’s overall goal is to empower our community of franchise partners to deliver the S30 experience and in turn ensure a lifetime of success.
We offer franchise partners access to our extensive team of HQ experts, who provide the support needed to deliver the S30 experience.
Our HQ team sweat the small stuff, so that you don’t have to.
After all, your success is our success.
A BUSINESS MODEL BORN TO CHALLENGE THE INDUSTRY
S30 is a hybrid fitness group training studio delivering tailored workouts that have been designed, tried and tested by a collective of industry-leading, specialised trainers.
Tired of predictable, mundane classes that offer little-to-no gains, S30 was created in 2019 to challenge the status quo and stigma associated with group based training.
Originating in Western Australia, our unique business model has had an overwhelming response from investors and franchisees across the country. A mere three years in, our franchise network is now thriving, with studios open across Western Australia and Queensland, as well as earmarked for New South Wales and Victoria.
Our flagship studio's are run by S30's HQ and experienced personal trainers, Luke Faulkner and Ret Hartley. The wider fam of S30 Studios are owned by a group of like-minded franchise partners that live and breathe the same ethos.
S30 is trailblazing a new fitness experience for everyday people and reinvigorating their excitement to train. Now’s your chance to join the excitement and capitalise on this unique opportunity to deliver the S30 experience.
AN OPPORTUNITY
TO MAKE REAL GAINS
The S30 experience is unparalleled, offering members and franchise partners the opportunity to make real gains.
Unlike the boring white walled studios that recycle workouts time and time again, S30 invests in training and environment experience to capture and retain members. We also invest in our franchise partners, offering expert support and guidance to deliver this experience and make owning a S30 franchise enjoyable, exciting and empowering.
Owning a S30 franchise opens up the opportunity for you to seize a slice of Australia’s booming $2.2bn* fitness industry and it’s prime for the taking with S30 franchise partner opportunities available across the country for the first time ever.
Now’s your chance to secure a prime studio location in our rapidly expanding national network.
*IBISWorld Gyms and Fitness Centres in Australia - Market Size 2007–2028
BUILT FOR STRONG RETURNS
S30 has been designed to offer members a quality experience that provides a positive impact on their lives. We don’t compete on being the cheapest group training studio on the market as we believe you get what you pay for.
Instead, S30’s business model competes on offering members the best value for money and providing a memorable, high-energy workout to members time and time again.
Delivering on the S30 experience rewards our franchise partners through our custom pricing model that’s
built for strong returns.
S30’s unique and invigorating training experiences immerse all the senses, making our studios unlike any other. We optimise our unique points of difference so they work for both our members and franchise partners.
As a franchise partner, we help streamline your S30 ownership journey by providing:
YOUR S30 FRANCHISE JOURNEY
NATIONAL RECOGNITION
S30’s high-growth journey and immersive member experience has been endorsed by media publications across Australia. Here’s what they have to say…
"S30 opens fourth studio and looks to interstate expansion"
"A strength-based gym offering smaller sessions ensuring you’ll get plenty of attention so you’re maximising your workouts.”
"S30 flexes its competitive edge”
THE S30 CULTURE
Feedback from our members confirms that S30’s culture is truly unique, no matter which studio you visit.
Our community culture is bound together by our brand values.
They stem across everything we do as a collective and ring true to our members and franchise partners alike.
ALL YOUR SUPPORT SYSTEMS READY TO GO
S30’s commitment to being technology-driven means we’re always working with the latest technology platforms suited to our member and franchise partner needs. Below are some of the tools you’ll be
armed with to support your S30’s operations.
RESOURCE HUB.
Our dedicated resource hub provides all the information you need to run your S30 franchise successfully. Regularly updated with educational content, as well as marketing and sales campaigns, this platform is your go-to knowledge resource.
INTEGRATION S.
S30’s integration with booking software platforms to make it easy for members to register to attend classes. Each S30 franchise will have their own login to upload and update class times to suit their member preferences.
CUSTOMER RELATIONSHIP MANAGEMENT.
Our custom built CRM has been designed and developed to suit the S30 member experience. Helping you capture new leads and automate their conversion, this tool is your go-to sales platform and where your studio managers will spend a lot of their time engaging with members through virtual platforms.
FINANCIAL GAINS
INDUCTING YOU TO OUR CREW
We have thorough induction processes to ensure you’re set up from success from day pre-launch right through to launch. Our inductions span a variety of verticals and training is led by our HQ leadership team to ensure you’re getting the best of the best.
SUPPORTING
YOUR SUCCESS
WHY OUR MEMBERS
LOVE S30
The S30 experience is like no other, offering a custom workout in a custom built environment that aims to empower, challenge and excite each member — no matter the stage of their fitness journey.
We believe training is better together, but that shouldn’t come at the cost of providing personalised support for members. We’ve optimised our training concepts to deliver the closest thing members can get to a personal training session, without the price tag, providing a trainer-member ratio that’s above industry average so that each member gets the support they need.
HERE'S WHAT SOME OF OUR FAM HAVE TO SAY...
"The best of the best! The S30 community is second to none - good music and great vibes. The programming is like no other group fitness I’ve ever done before, and the classes are led by coaches who push you to your full potential."
Sarah Gawley
"Working a perfect mix of strength and cardio training, guided by knowledgeable and friendly staff, there is no better way to start your morning. S30 classes are second to none."
Jay Horton
"Been coming here for over 3 years now and wouldn't have the same results I currently have without the support from the amazing team here. Great vibe and even better community."
Micah Beaumont
MEET YOUR NEW FRANCHISE NETWORK
S30’s franchise partners are actively engaged across the network and we encourage our existing franchise partners to support new ones by promoting a mentor-like system. But don’t take our word for it, here’s what some of our franchise partners have to say about S30…
“It’s the most inclusive, welcoming and diver community you’ll ever be a part of"
Mia Brankov // 003 Franchise Owner
“I opened an S30 because I’ve never experienced anything like it. Totally different, the vibe, the energy, the community”
Corey Wilson // 004 Franchise Owner
ARE YOU READY TO JOIN THE FAM?
Luke Faulkner
[email protected]
+61 (0)403 801 422