The Dale Carnegie Course
Updated September 2025
“The Dale Carnegie experience is more than training. It's a catalyst that builds confident leaders, stronger teams, and measurable business results. Simpy put, it changes people and those people change your company”
– Participant, Spring 2025
Participant Testimonials
The course was active and engaging | 4.8 / 5 |
I received valuable coaching that helped me in achieving my goals. | 4.6 / 5 |
I have learned new skills and concepts as a result of this course. | 4.7 / 5 |
I was able to achieve the goals I set for the course. | 4.4 / 5 |
I am confident that I will have a positive performance change as a result of this course (e.g. performance improvement) | 4.6 / 5 |
Dale Carnegie demonstrated an understanding of my industry and business. | 4.2 / 5 |
The benefits of participation in the training are worth the investment. | 4.8 / 5 |

Listed below is a sampling of participant feedback received after completing the Dale Carnegie Course.
- "This was the best experience that I have had. It helped me grow as an up-and-coming leader. Myself and my manager can both see the growth that has happened since starting this course. I defintley will recommend for anyone at my company wanting to grow in leadership as well." -Winter 2025
- "For me, this class was extremely difficult. I had to go out of my comfort zone multiple time during each session... Since being in this program, I am more confident, have built stronger connections with customers and peers, and have a more positive outlook on life." -Winter 2024
- "I had an absolutely amazing facilitator… Every day I leave I feel like I’m ready to take on the world. The principles in this course will be implemented into my business and personal life. I want more. I loved this course!" -Spring 2024
- “This class helped me grow personally and professionally. It helped me come out of my shell and be able to speak confidently. I don't think I have ever seen faster results than taking this class.” - Spring 2024
- “Dale Carnegie not only taught me how to become a better leader but it left me with principles I can use forever. I will always go back to that little Golden book when I am struggling to understand someone.” -Fall 2023
The Dale Carnegie Course by the Numbers
Since September 2020 the Dale Carnegie Course has been run 238 times and counting over the span of 5 states.

- 76 programs held in Iowa
- 35 program held Online
- 67 programs held in Minnesota
- 25 programs held in Wisconsin
- 20 programs held in Nebraska
- 14 programs held in South Dakota
Industry
Since 2020 we have worked with various Industries. The top industries that have attended our public Dale Carnegie Course programs include manufacturing, food and construction.

Company Size
The Dale Carnegie Course has been utilized by companies of all sizes. Below is a graph of the percentage of employees by employees range.

Since September of 2020 there have been over 3811 participants of the Dale Carnegie Course with an average completion rate of 93%
Reasons People took the Dale Carnegie Course
- My Company or Manager sent me (40.5%)
- Develop Leadership Skills (21.1%)
- Improve Communication and Presentation Skills (16.2%)
- Improve Relationship with Co-Workers (7.1%)
- Improve Overall Job Performance (6.3%)
- Recommendation from Friends or Family (5.2%)

Career Level of Participants

Why the Dale Carnegie Course?
- Build greater self-confidence
- Strengthen people skills
- Enhance communication skills
- Develop leadership skills
- Reduce stress and improve our attitude
This world-renowned program is based on more than 100 years of experience. It proves that real growth and change can occur with solid principles and practice, supported by consistent coaching. Underlying Dale Carnegie programs are the 30 human relations principles – the distilled wisdom of Dale Carnegie's famous book 'How to Win Friends and Influence People,' one of the most popular business books of all time.
These time-tested principles will help your employees build relationships by focusing on the needs, concerns, and interest of the other person. For more than 100 years, the focus of our program has been on improving relationships by focusing attention on others and fostering trust and integrity. Companies today know that people provide the edge to increase customer satisfaction, expand market share, and build corporate value. How can organizations prepare employees to deliver peak performance? The Dale Carnegie Course® can help.
Using team dynamics, intra-group activities and time-spaced learning, participants master the capabilities needed in today’s business environment. They learn to strengthen interpersonal relations, manage stress, and handle fast-changing workplace conditions. They become persuasive communicators, creative problem-solvers, and confident, enthusiastic leaders. Over the course of
8 weeks, participants learn how to focus on the important priorities in their life, whilst receiving the support they need to implement practical tools that enable personal and professional growth. Our graduates report breakthroughs in these area:
Communication - become clear, concise, and persuasive:
Many people enroll in this program because they want to improve their ability to speak in front of groups. They learn that communicating starts with listening. When we become active listeners, our one-on-one communications improve. Through practice we become more clear and concise, and able to capture and hold people's attention, whether one-on-one or in front of a group.
People skills and human relations:
People skills are an essential ingredient for business and personal success. The principles in How to Win Friends and Influence People are the foundation for building better relationships, getting enthusiastic cooperation, handling conflict, and changing attitudes and behaviours.
Controlling stress and developing a positive attitude:
Are you being asked to do more with less, produce at a higher quality and lower cost, do it faster with fewer resources? You're not alone. Keeping a positive attitude under this new business reality is not a case of reacting to circumstances; it is a result of a decision. You can choose to put stress in perspective and not let worry steal the time and energy you could instead be using productively.
Leadership skills - get willing cooperation:
Leadership always has been and always will be about influence. No matter your title or your position on the organization chart, you have the ability to positively influence others on the job, in the home,and in your community. Our graduates rise to the opportunity for leadership and learn how to create an environment that results in willing cooperation from those they influence.
Building self-confidence:
We offer no magic pills. We do offer the observation, based on more than 100 years of experience, that our graduates develop more self-confidence. Throughout the active learning process, participants discover how to communicate more effectively, build better relationships, lead others in a positive direction, control stress and have a positive attitude. When these skills are developed, self-confidence is an inevitable result.
eVolve
Learning Experience Platform
Dale Carnegie is delighted to introduce you to eVolve - a transformational learning platform designed to build skills through experience, social collaboration, practice and application in the real-world. This state of the art the only online learning platform to harness the time-tested principles of Dale Carnegie and the unique training methodology that creates performance change.
Central to the modern blended learning experience is
Dale Carnegie's learning experience platform. The simple, elegant and user-friendly interface integrates digital, live virtual and live in-person training into a seamless blended learning solution.

Why eVolve?
This blended training program is delivered through our leading edge digital learning platform, DC eVolve. Elevated by the eVolve learning platform, you will connect with your trainer and peers before, during and after the course and unlock digital content to supplement your learning journey. Sustain and sharpen your skills with 12 months extended access. Get access to all of this with a single sign on...


Benefits to the participants
- Get a head start on the next session’s topics: are you someone who likes to jump ahead, or do you just want to be prepared for next week’s class? eVolve provides you with a heads-up of what’s coming. Videos, discussions, and interactive pages lay the groundwork for upcoming classroom topics, so you come to the next training session prepared with an introduction to some key concepts.
- Spend less time listening, more time “doing.” Pre-session introductions to key topics allow for more training-room time for you to discuss, practice, and receive real-time coaching and feedback.
- Learn at our own pace. All inter-session activities are on-demand, meaning you choose the time, location, and device that works best for you. Participate according to what fits your schedule.
- Stay connected to your cohort between sessions by participating in ongoing discussions. Whether you’re posting videos or comments, interaction with those in your cohort allows you to share views and voice your ideas, learn from others, and demonstrate your new skills.
- Access all your materials in one place. It’s one central location, a learning hub for both the virtual and physical classrooms. You don’t have to worry about finding your participant manual, worksheets, or assessments for class; it’s all right there.
- Get more credit for programs on eVolve. Since eVolve provides a tangible reflection of your time spent on course work between sessions, future Dale Carnegie programs you take on eVolve will be eligible for more continuing education units (CEUs).

12-Month Access to real-time feedback from Dale Carnegie AI Coach
- Build your confidence and fine-tune your content by recording and practicing with follow-up questions
- Get instant feedback on your communication skills - use of inclusive language, how your audience perceived you, and your presence
- Receive in-the-moment nudges during presentations to slow down or hit talking points, all without listeners knowing
- Get a report on the effectiveness of presentation and take notes to improve next time
Dale Carnegie Training North Central US
Minnesota | minnesota.dalecarnegie.com or 952.548.5600
Iowa | iowa.dalecarnegie.com or 515.221.9142
Nebraska | nebraska.dalecarnegie.com or 515.450.4278
South Dakota | southdakota.dalecarnegie.com or 319.331.2620
Southwest Wisconsin | southwest-wisconsin.dalecarnegie.com or 608.445.8580