
Mobile App Development Proposal
For [Client Name] on [Date] by [Your Name]
An App to Change the World
Dear [Client Name]
It was wonderful to meet you and learn more about your vision and goals for your android app idea. Building an app to round up all your purchases to charity is not only a noble pursuit but one that I think will be well-received as well.
In this proposal, I've laid out our plan to successfully deliver this project for you, along with associated processes and costs.
I believe this is a great opportunity to impact the world and look forward to the chance to collaborate with you. Please review and then schedule a call at your convenience using the built in calendar at the end of this proposal.
Let's build something great!


[Your Name] | Lead Developer
Overview
New app outline
This proposal outlines a plan to build an Android application for [Client Name] based our previous correspondences. That app will round up all purchases a user makes and donate the remainder to charities related to the purchase. We have experience building apps in this vertical and also specialize in Android development. Based on these and other factors, we believe we are well-suited to deliver an excellent Android app for [Client Name].
The app will be built for Millennials who frequently make purchases with credit or debit cards and who are compassionate towards the less fortunate and are innovative in their approach to who to help them.
The strategy will be built around setting up a fun user experience with a very simple onboarding process after sign-up. Once the user connects his or her credit cards and selects their preferred charities for a handful of purchasing categories, the app will run in the background to consistently automate their charitable giving.
The process for this app development is outlined later in the proposal, but will follow four key steps:
- Project setup
- App design
- App development
- Testing & Debugging
BReakdown
Application Components

UX Design
While not strictly a function of programming, a smooth user experience will be considered from both an aesthetic and technical angle throughout the building process in order to maximize engagement and retention from the target audience.

Financial Integration
The ability to connect to financial institutions and withdraw funds according to the round up philosophy, as well as efficiently distributing those funds to the partner charities, will be the most important and time consuming part of this app build.

Charity Selection
A database will be built within the app to pull all registered 501(c)3 organizations and tag them according the sector in which they serve.

Intelligent Purchase Analysis
In order to properly allocate funds to the charity category related to the purchase, an engine for intelligently understanding purchases will be coded to allocate donated funds accordingly.
Mobile flow
UX and App Flow

Profile Setup
After installation, the user will be asked to set up a basic profile which they can manually enter or autopopulate through Facebook or Google+

Connect Cards
Next, the user will be prompted to connect all credit and debit cards that want to be rounded up for charitable donations with each purchase they make on that card.

Select Charities
The user will then be prompted to select a preferred charity for each of the eight (8) purchasing categories that will be coded into the app.

Stay Engaged
After onboarding, we expect only occasional use of the app. However, basic features will be built in to deliver push notification updates from their preferred charities.
Timeline
Your project timeline
Phase 1 | Project Setup
Summary: Hold an in-depth kickoff workshop and build a complete project mapping overview.
Time: 2 weeks
Phase 2 | App Design
Summary: We'll start with concept sketches and convert to completed wireframes and illustrations to have app completely ready for development.
Time: 1 month
Phase 3 | App Development
Summary: All programming and development will be completed during this phase. A MVP (minimum viable product) will be ready upon completion of this phase.
Time: 2.5 months
Phase 4 | Test & Debug
Summary: All testing, debugging and final revisions will be done during this final phase before launch!
Time: 1 month

Post-Launch
Support & Maintenance
Long-Term Success, Not Just a Launch
We don’t just ship your app and walk away. Post-launch, we provide support to ensure your app performs optimally, adapts to user feedback, and scales smoothly. Our typical support includes:
- Bug Fixes: Rapid response and resolution time for any issues.
- OS & Device Compatibility Updates: Ongoing updates for iOS/Android changes.
- Feature Enhancements: Prioritized rollout of new features or improvements.
- Performance Monitoring: Regular analysis of app performance and usage data.
- User Feedback Loops: Support for gathering and analyzing user input.
We offer flexible maintenance plans based on your app's complexity, user volume, and desired level of iteration.
Team & Roles
Your Dedicated Project Team
Every successful app begins with a strong team. Here's who you'll be working with and how we’ll bring your product to life — from concept to launch and beyond.

[Name Surname] | UX/UI Designer

[Name Surname] | Backend Developer

[Name Surname] | QA & Testing Lead
Recent projects
Our Portfolio
[Embed portfolio below]
Pricing
Project Investment
Terms: 50% to start project and 50% upon completion.
For questions, please email tim@reynoldsdev.com
Packages
Basic
- Basic support
- Up to 5GB per month
Standard
- 24h support
- Up to 10GB per month
Premium
- Priority 24h support
- Unlimited storage
- AI security monitoring
Project Setup
Description | Item | Quantity | Price |
|---|---|---|---|
Project Mapping | $0.00 | 8 | $0.00 |
Kickoff Workshop | $750.00 | 1Workshop | $750.00 |
App Design
Description | Item | Quantity | Price |
|---|---|---|---|
Concepts & Sketches | $0.00 | 8 | $0.00 |
Digital Wireframes | $0.00 | 6 | $0.00 |
Illustrations | $0.00 | 15 | $0.00 |
App Development
Description | Item | Quantity | Price |
|---|---|---|---|
Profile Setup | $0.00 | 10 | $0.00 |
Banking Integration | $0.00 | 28 | $0.00 |
Charity Selection Functionality | $0.00 | 20 | $0.00 |
Fine Tuning | $0.00 | 12 | $0.00 |
Testing & Debugging
Description | Item | Quantity | Price |
|---|---|---|---|
Application Testing | $0.00 | 8 | $0.00 |
Focus Group Workshop | $750.00 | 1Workshop | $750.00 |
Final Testing & Launch | $0.00 | 5 | $0.00 |