Effective Collaboration
Acting as a true digital partner, Chatterkick worked closely with the Union Event Manager to identify target communities to engage with proactively.
Proactive Connections + Content Curation
Once identified, the Chatterkick team went to work curating location-specific user-generated content featuring local businesses, schools, events, and relatable lifestyle posts. Through this, Chatterkick created unique online connections which set the groundwork for the Union sales team to connect with the warm leads in the community.
PreSales Foundation
This grassroots approach and digital execution were in perfect alignment with the client's goals and in-person follow-up.
Resulting in expanded brand awareness and successfully positioned Union as the provider that the Rocky Mountain Region communities prefer over National brands.