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CORONA USA

Date:

Call Length: 10-15 minutes


Hi ___,

We are so excited for our call today. This is your private landing page where we will make updates to your campaign. You can refer back here to see any and all changes.


May we record this call?


Thank you,

Danielle | Advertising Partnerships Manager


Locale Team

Danielle Trotter Advertising Partnerships Manager

Kaylin Waizinger & Taylor Gorski Senior Editors

Lauren Lewellen Production Manager

Reilly Heine Art Director

Sam Perry Social Media Manager

Gennah Nicole Social Media Assistant + Video Specialist

Previous Campaigns


Campaign A

Live Date: Add Date Here

Partner Introduction

- Tell us about your Business.

- Confirm contacts, email addresses and cell phone numbers.

- Do you have a designer/creative team you work with or would you like us to design your ads?

- Ensure marketing agreement is signed.


Locale Process

- Please Reply ALL on our email chain

Campaign Approval Process

Campaign Recap


Campaign Description

Campaign A: Takeover

Editorial


Digital Advertisment

  • Rectangle Ad (Rotating)
  • In Story Ad in Custom Editorial
  • In Story Ad (In another related story)
  • Leaderboard Ad (Rotating)


Email



Social Media


Design + Photography

  • Ad Design
  • Photographer (if needed)
  • Videographer



Editorial

Focus of Editorial

Market managers will add focus here if we have it before the call or fill in during the call

Editorial Options


Story Idea


1

*insert story idea written out + hyperlink


2

*insert story idea written out + hyperlink


3

*insert story idea written out + hyperlink


Editorial Styles:


Partner Focused Feature

Campaign A & E

Profile

Renowned Chef Roberto Alcocer Brings a Taste of Valle de Guadalupe to Oceanside


Feature

Laguna Beach Welcomes a New Restaurant That’ll Transport You to Paradise


5 Pro Tips

Female Athlete Danielle Brandon’s 5 Tips for Staying Fit and Building Muscle


Listicle

13 Orange County Happy Hour Spots That’ll Help You Forget It’s Only Monday


10 Things We Love

10 Reasons This Punta de Mita Resort Needs to Be on Your Travel Bucket List


Get the Deets

A Sneak Peek at Beverly Center Restaurant Week Starting September 15 in LA


5 Things We Love

5 Reasons We’re Obsessed With This Modern Convenience Store in La Jolla and Encinitas



Photos

Partner will send photos

We will schedule a photoshoot

Using photos we have on file





Ad Design

Logo

.ai or .eps files are preferred

Branding Guidelines

Branding Book with fonts + colors we need to follow

Photos

We will have determined photos we are using on ads above

Headline Ideas

What you want to say about your business in just a few words.

1



2



3



Call to Action Ideas

We want viewers to click the ad so this is where we add a reason.

1

Click Here


2

Make a Reservation


3

View Menu


URL

Where you would like the ad linked

1

Add website link here


2

Link to Editorial



Social Media

Instagram + TikTok + Facebook

Video

We create video content experiencing your business and post on IG Reels and Tik Tok.

Previous Campaigns

Click below to view your previous contest + reel

Handles & Hashtags

We will confirm your IG handle and review and hashtags you use on posts.

ADD: Type in what we have for them and what hashtags they use

Contest

For IG contests posts we will discuss the potential prize and value of the prize. We will also review our rules and how a contest works.

What would you like to give away and what is the value?

Contest Examples

Demographics

For a promoted Instagram or Facebook post—can you share your ideal demographics (age range, gender, location, etc.)?

In Person Visit

Photographer | Writer | Social Contributor

Add Date/Time

On-Site Contact Name


Phone Number


** Any photos we take are for our editorial/social media/ad purposes only. If you would like to use them on your own platforms, you will need to purchase them from our photographer. **



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