2024 Media Kit
About Us
The Coastal Insider is an omni-channel marketing company that uses a 360-team approach to create custom content for those living in and visiting the Grand Strand through our digital, creative, content, social and email channels.
The Coastal Insider is an ever-evolving media company led by creatives who desire to show our followers everything new, great and unusual about where they live and where they want to go.
Get to Know Our Audience
Our Demographics
Across all of our mediums we reach a particular demographic.
Female
Age 25-55
90% Live in Horry or Georgetown County
Makes $52k+ Annually
College Graduate
Home Value of $400k+
Interests
Hotels & Travel
Dining
Arts & Entertainment
Home Improvement & Design
Partners we work with
+
Case Studies
Social Media
Impressions
2.6M Annually (and Growing Daily!)
Campaigns
Campaign Strategies
We have developed a unique approach to marketing your business or event. We assign a campaign launch date based on your schedule. All creative materials and content will be launched on the same day.
Our 360 Approach to Partnership
Welcome Call
Our team is present to listen to what is important to you and, together, we will brainstorm ideas that will increase the effectiveness of your campaign.
In-House Marketing Team
Our team tell your story. From editorials to photography, we produce high quality content. We can also design your advertising.
Communication
We stay connected to you throughout the campaign process. We are proactive in requesting needs, dates, and times of deliverables.
Campaign Launch
We provide your team with all links, creative and social posts the day the campaign launches so you can share across your network.
Our Team
A La Carte Services
Videography
Boost your social media presence with our professional videography services. Our expert team captures stunning visuals and tells compelling stories that engage your audience and elevate your brand. Perfect for social media, our high-quality videos ensure your content stands out.
Cost: $390
Photography
Enhance your social media presence with our professional photography services. Our skilled team captures stunning images that tell your brand's story and engage your audience. Perfect for social media, our high-quality photos ensure your content stands out and makes a lasting impression.
Cost: $390
Custom Web Editorial
Highlight your business with our custom web editorials. Our team crafts engaging, SEO-optimized articles that tell your unique story and improve your online visibility. Perfect for showcasing your brand, our custom editorials drive traffic and boost your search engine rankings, ensuring your business stands out online.
Cost: $390
Web Editorial Inclusion
These engaging, SEO-optimized articles showcase multiple businesses, such as "Best of" lists, and are designed to get more traction online. Perfect for boosting your visibility and attracting more customers, our editorials highlight your business among the best in the industry.
Cost: $390
Web Ad Designs
These engaging, SEO-optimized articles showcase multiple businesses, such as "Best of" lists, and are designed to get more traction online. Perfect for boosting your visibility and attracting more customers, our editorials highlight your business among the best in the industry.
Cost: $33 each
Ad Design in Weekly Email
Reach a wider audience by featuring your ad in our weekly email, sent to over 12.5k subscribers. Whether you provide a design or use one of our professionally crafted ads, this service ensures your business gets maximum exposure and engagement with a targeted audience.
Cost: $260
Click to view sample
Editorial in Weekly Email
Boost your visibility by having your article featured in our weekly email, reaching over 12.5k subscribers. Share your story, showcase your expertise, and engage with a targeted audience. This service ensures your content gets maximum exposure and drives traffic to your business.
Cost: $130
Captions for Platforms
Enhance your social media presence with our expert caption writing services. We craft engaging, tailored captions that reflect your brand's voice and resonate with your audience. Boost engagement and drive traffic with professionally written social media captions that make your content stand out.
Cost: $130
Instagram Post
Maximize your reach by having your video posted on our Instagram platform, boasting over 5k followers and excellent engagement rates. Share your content with a wider audience, enhance your brand's visibility, and drive interaction with our highly engaged community.
Cost: $45
Facebook Post
Expand your reach by featuring your video on our Facebook page, which has over 2.7k followers. Our team will also crosspost your content across multiple related groups, ensuring maximum visibility and engagement. Share your message with a broader audience and boost your brand's presence on Facebook.
Cost: $33
TikTok Post
Boost your brand's visibility by having your video featured on our TikTok account, which has over 1.5k followers. Share your content with a wider audience and take advantage of our highly engaged community to drive interaction and growth on TikTok.
Cost: $33
YouTube Short Post
Increase your reach by having your video featured as a YouTube Short on our channel. Share your content with a broader audience and leverage the growing popularity of YouTube Shorts to drive engagement and visibility for your brand.
Cost: $33
Newscaster-Style Video
Enhance your promotional content with our newscaster-style videos. Our team member acts as a "floating head," providing engaging and relevant narration about your business. This dynamic format captures attention, delivers your message effectively, and adds a professional touch to your videos.
Cost: $65
Voiceover Script
Elevate your videos with our professional voiceover script writing services. We craft compelling scripts and provide you with an audio file for an additional cost. Perfect for adding a polished and engaging narration to your content, ensuring your message is delivered clearly and effectively.
Cost: $45
We will provide audio file for additional $45.
Sound Bites (ASMR)
Enhance your video content with our custom sound bites, including ASMR. Our team provides high-quality audio clips that add a unique and immersive element to your videos, making them more engaging and memorable for your audience.
Cost: $65
Reel Cover Design
Make your Facebook and Instagram Reels stand out with a professional reel cover designed by our graphic designer. Our custom covers enhance your content's visual appeal, attract more viewers, and give your reels a polished, cohesive look.
Cost: $20
Story Post Design
Boost your social media engagement with our effective story post design services. Our team creates visually appealing and impactful story posts that capture attention and convey your message clearly, helping you connect with your audience in a meaningful way.
Cost: $45
Click to view sample
Text Overlay Suggestions
Enhance your videos with our expert text overlay suggestions. Our team provides creative and impactful text ideas to ensure your message is clear and engaging, helping to capture your audience's attention and improve video performance.
Cost: $45
Services at A Glance
SERVICES | COST | |
$390 | ||
$390 | ||
In Story Ad in Custom Editorial | $33 | |
In Story Ad (In another related story) | $33 | |
$33 | ||
$33 | ||
Instagram Story Post with link | $20 | |
$46 | ||
$33 | ||
$33 | ||
$33 | ||
Dedicated/Inclusion Email Blast | $130 | |
Ad Design (Email Ad Inclusion in Weekly Email) | $260 | |
Photographer (if needed) | $390 | |
Videographer | $390 | |
$65 | ||
$130 | ||
$45 | ||
Voice Over recording | $45 | |
$20 | ||
Text Overlay Suggestion | $45 | |
Sound Bites (ASMR) | $65 | |
Story Post Graphic Design | $45 |
Campaign Descriptions
*Note for Mobile Users: For an optimal viewing experience, please rotate your mobile device.
EDITORIAL | A: The Luxe | B: The Debut | C: The Taste |
✔️ | |||
✔️ | ✔️ |
SOCIAL MEDIA | A: The Luxe | B: The Debut | C: The Taste |
✔️ | ✔️ | ✔️ | |
Instagram Post with Link to Editorial | ✔️ | ✔️ | |
Instagram Story Post with Links | ✔️ | ||
Facebook Post (Promoted) | ✔️ | ✔️ | ✔️ |
Reel / TikTok / YouTube Shorts | ✔️ | ✔️ | ✔️ |
A: The Luxe | B: The Debut | C: The Taste | |
Editorial Inclusion in Weekly Email | ✔️ | ✔️ | |
Dedicated Email Blast | ✔️ | ||
Email Ad Inclusion | ✔️ | ||
Contest Inclusion in Weekly Email | ✔️ |
DIGITAL ADS | A: The Luxe | B: The Debut | C: The Taste |
Rectangle Ad (Rotating) | ✔️ | ✔️ | |
Leaderboard Ad (Rotating) | ✔️ | ||
In-Story Ad in Custom Editorial | ✔️ | ✔️ | |
In-Story Ad (in related story) | ✔️ |
EXTRAS | A: The Luxe | B: The Debut | C: The Taste |
Ad Design | ✔️ | ✔️ | |
Photographer (if needed) | ✔️ | ✔️ | |
Videographer | ✔️ | ✔️ | ✔️ |
Descriptions & Pricing
*Note for Mobile Users: For an optimal viewing experience, please rotate your mobile device.
Campaign A : The Luxe – $3,000 | ||
Instagram Post | ||
Instagram Story Post with Link to Editorial | ||
Facebook Post (Promoted) | ||
Reel / TikTok / YouTube Shorts | ||
Dedicated Email Blast | ||
Rectangle Ad (Rotating) | ||
Leaderboard Ad (Rotating) | ||
In-Story Ad in Custom Editorial | ||
In-Story Ad (in related story) | ||
Ad Design | ||
Photographer (if needed) | ||
Videographer |
Campaign B : The Debut – $2,000 | |||
Instagram Post | |||
Instagram Story Post with Links | |||
Facebook Post (Promoted) | |||
Reel / TikTok / YouTube Shorts | |||
Rectangle Ad (Rotating) | |||
In-Story Ad in Custom Editorial | |||
Ad Design | |||
Photographer (if needed) | |||
Videographer |
Campaign C : The Taste – $1,000 | ||
Instagram Post | ||
Instagram Story Post with Link to Editorial | ||
Facebook Post (Promoted) | ||
Reel / TikTok / YouTube Shorts | ||
Contest Inclusion in Weekly Email | ||
Videographer |