2024 Media Kit
About Us
The Coastal Insider is an omni-channel marketing company that uses a 360-team approach to create custom content for those living in and visiting the Grand Strand through our digital, creative, content, social and email channels.
The Coastal Insider is an ever-evolving media company led by creatives who desire to show our followers everything new, great and unusual about where they live and where they want to go.
Get to Know Our Audience
Our Demographics
Across all of our mediums we reach a particular demographic.
Female
Age 25-55
90% Live in Horry or Georgetown County
Makes $52k+ Annually
College Graduate
Home Value of $400k+
Interests
Hotels & Travel
Dining
Arts & Entertainment
Home Improvement & Design
Social Media
Impressions
1.5M Annually (and Growing Daily!)
Campaigns
Campaign Strategies
We have developed a unique approach to marketing your business or event. We assign a campaign launch date based on your schedule. All creative materials and content will be launched on the same day.
Our 360 Approach to Partnership
Welcome Call
Our team is present to listen to what is important to you and, together, we will brainstorm ideas that will increase the effectiveness of your campaign.
In-House Marketing Team
Our team tell your story. From editorials to photography, we produce high quality content. We can also design your advertising.
Communication
We stay connected to you throughout the campaign process. We are proactive in requesting needs, dates, and times of deliverables.
Campaign Launch
We provide your team with all links, creative and social posts the day the campaign launches so you can share across your network.
Our Team
Campaign Descriptions
*Note for Mobile Users: For an optimal viewing experience, please rotate your mobile device.
EDITORIAL | A: The Luxe | B: The Debut | C: The Taste |
✔️ | |||
✔️ | ✔️ |
SOCIAL MEDIA | A: The Luxe | B: The Debut | C: The Taste |
✔️ | ✔️ | ✔️ | |
Instagram Post with Link to Editorial | ✔️ | ✔️ | |
Instagram Story Post with Links | ✔️ | ||
Facebook Post (Promoted) | ✔️ | ✔️ | ✔️ |
Reel / TikTok / YouTube Shorts | ✔️ | ✔️ | ✔️ |
A: The Luxe | B: The Debut | C: The Taste | |
Editorial Inclusion in Weekly Email | ✔️ | ✔️ | |
Dedicated Email Blast | ✔️ | ||
Email Ad Inclusion | ✔️ | ||
Contest Inclusion in Weekly Email | ✔️ |
DIGITAL ADS | A: The Luxe | B: The Debut | C: The Taste |
Rectangle Ad (Rotating) | ✔️ | ✔️ | |
Leaderboard Ad (Rotating) | ✔️ | ||
In-Story Ad in Custom Editorial | ✔️ | ✔️ | |
In-Story Ad (in related story) | ✔️ |
EXTRAS | A: The Luxe | B: The Debut | C: The Taste |
Ad Design | ✔️ | ✔️ | |
Photographer (if needed) | ✔️ | ✔️ | |
Videographer | ✔️ | ✔️ | ✔️ |
Descriptions & Pricing
*Note for Mobile Users: For an optimal viewing experience, please rotate your mobile device.
Campaign A : The Luxe – $3,000 | ||
Instagram Story Post with Link to Editorial | ||
Facebook Post (Promoted) | ||
Reel / TikTok / YouTube Shorts | ||
Dedicated Email Blast | ||
Rectangle Ad (Rotating) | ||
Leaderboard Ad (Rotating) | ||
In-Story Ad in Custom Editorial | ||
In-Story Ad (in related story) | ||
Ad Design | ||
Photographer (if needed) | ||
Videographer |
Campaign B : The Debut – $2,000 | |||
Instagram Story Post with Links | |||
Facebook Post (Promoted) | |||
Reel / TikTok / YouTube Shorts | |||
Rectangle Ad (Rotating) | |||
In-Story Ad in Custom Editorial | |||
Ad Design | |||
Photographer (if needed) | |||
Videographer |
Campaign C : The Taste – $1,000 | ||
Instagram Story Post with Link to Editorial | ||
Facebook Post (Promoted) | ||
Reel / TikTok / YouTube Shorts | ||
Contest Inclusion in Weekly Email | ||
Videographer |